Renegade Thinkers Unite
Renegade Thinkers Unite focuses on marketing innovators, uncovering the how, what and why behind their on-going success. Award-winning marketer, author and entrepreneur Drew Neisser keeps these conversations interesting and inspiring, wrapping up each episode with on the spot analysis and insights for big marketers and those that want to be. Here are links to a few of the most popular episodes that will give a sense of the insights that await students of marketing of all ages and levels: Episode 1: Eric Reynolds, CMO of Clorox Co offers insights into state-of-the-art brand building (http://bit.ly/2mBjJZF); Episode 5: Arra Yerganian, CMO of Sutter Health explains how healthcare marketing is being reinvented (http://bit.ly/2nwbPSZ); Episode 9: Learn how IBM manages one of the most effective influencer programs in the B2B marketing (http://bit.ly/2nHrwWP); Episode 15: Author/expert Larry Robertson shares how everyone can be more creative (http://bit.ly/2owYGpl); Episode 20: Meredith Kopit-Levine COO of the NY Times shares how they are reinventing what it means to be a news organization (http://bit.ly/2r5g0pv); Episode 25: Jon Ferrara offers a comprehensive tutorial on social CRM and social selling (http://bit.ly/2t2kHCh): Episode 30: Entrepreneur Coss Marte tells how he went from doing time in prison to running ConBody, a fast-growing fitness company (http://bit.ly/2uIv4LQ). You get the idea -- a wide range of interviews with meaty content that is sure to inspire you to think like a renegade.
About the Host
Drew Neisser is founder/CEO of Renegade, the award-winning marketing agency that helps CMO’s find the courage to cut through. A true renegade thinker, Drew has helped dozens of CMOs create marketing programs worth writing about and told the stories of over 200 CMOs via his AdAge column, his first book The CMO’s Periodic Table: A Renegade’s Guide to Marketing and through a popular podcast series called Renegade Thinkers Unite. A recent study by Leadtail ranked Drew as #10 among the top 25 CMO Influencers. Counted among Brand Quarterly’s “50 Marketing Thought Leaders Over 50” for 3 years running, he is a sought-after keynote speaker and has been a featured marketing expert on ABC News, CBS Radio, iHeart Radio and Tony Robbins’ podcast among many others.